With all the companies we have coached and trained, I’ve seen a massive correlation between the levels of repeat business and the levels of profit.
So, three things to do this week …
1. Firstly, what percentage of your business is repeat business V’s new customers … only when you know the number can you grow it …
2. Break your past customers down using the 80:20 rule … who are the 20% of your customers who bring you approximately 80% of your profits/revenues. It won’t be exact but it will be close …
3. What are three simple things you could do today to get more repeat business, how will you ask your customers to come back more often, at higher values and with more loyalty … ?
All the Best
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